DTC Skincare
Fauna
Role
Brand & Web
Timeline
5 weeks
Completed
2024
Overview
Fauna is a clean-skincare brand launching direct-to-consumer. I shaped the identity and built a launch site with a calm, tactile rhythm across every page.
The challenge
A crowded market of near-identical minimal beauty brands. Fauna needed to feel premium and different on day one — with no existing audience.
Fintech
Lumen
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